2020 Garden Trends: I have to confess that I have weeded out and discarded a lot of press releases and new product announcements I’ve received each week as a garden writer all these years, touting this new gimmicky gadget or other.
But there’s one announcement I look for each year, as I have for the 19 years it’s been issued—because it’s fun, but it also makes me think. It’s from the specialty public relations agency called Garden Media Group, and it’s their annual Garden Trends Report.
Katie Dubow is creative director of the Kennett Square, Pennsylvania-based company, a women-owned and run public relations firm specializing in the home and garden industry, celebrating its 30th year in business.
She’s also author of the agency’s annual trends report, and we discussed the forecasts—most of them related to sustainability. Then we talked about some obstacles gardening is having gaining traction with the next generations (unless you’re talking houseplants!), and why that concerns us both.